2025-06-23159 Pages3680 USD
Geofencing software refers to a location-based service that enables businesses to create virtual boundaries or fences around specific geographical areas. These boundaries can trigger actions when a mobile device enters or exits the designated area, allowing businesses to send targeted notifications, track assets, or analyze customer behavior based on location data. Geofencing software utilizes GPS, RFID, Wi-Fi, or cellular data to define the boundaries and can be integrated with various applications to automate processes and enhance user engagement. This technology is widely used across industries such as retail, logistics, healthcare, and marketing to improve operational efficiency, enhance security, and deliver personalized services to customers.
The market for geofencing software is ex